UAE’s National Program for Happiness & Positivity

IEDEA is the Advisor and Outreach Partner for the UAE’s National Program for Happiness and Positivity (NPHP) initiatives for 2018. Under the leadership and initiative of H.E. Ohood Al Roumi, Minister of State for Happiness, UAE, the NPHP’s mission is to establish happiness and positivity as a lifestyle and the higher purpose of government work in the UAE. Launched in March 2016, with a vision to be among the happiest countries in the world, the NPHP aims to harmonise government programmes, policies and legislations as well as incentivise entities, both public and private, to launch and champion initiatives and projects, to achieve happiness and positivity in society. With its innovative initiatives that involve the youth of the nation, the NPHP strives to establish a new environment conducive to inclusive growth with happiness at its core. IEDEA is committed to supporting the NPHP and the UAE government to achieve happiness and positivity in all segments of the UAE society.

For more information on the NPHP initiatives, visit